As a small business owner, the emphasis is usually on crawling before you can walk. With limited resources, the last thing you want to do is get in over your head by expanding too soon. Often, the owner’s big dreams are to blame, which is why you plan on taking a humble approach. At least then you’ll be able to grow at your pace and foresee problems before they turn into significant ones.
While this is true, there are drawbacks to being modest. Think carefully and you’ll recognize it’s not a trait you see very often in the world of business. These are the reasons why.
It’s Not Attractive
You’re an entrepreneur, which means you have to value how people judge you whether you like it or not. The attitude of the brand plays a major role in outsiders’ first impressions, and it’s something that can impact everything from sales to recruitment. From a customer’s point of view, they won’t shop with you if they believe you’re overcompensating for lack of skill and experience. Employees, on the other hand, only pick establishments that match their values and ideals. As a result, the company’s productivity levels and profits could fall due to a poor reputation in the industry.
You Can Fake It
Okay, so the next step is to make it seem as if the brand is bigger than it is in reality. Once upon a time, it was a tough proposition for any business. Nowadays, the tools at your disposal make it one-hundred times more straightforward. Using a video calling app allows you to conduct meetings without the need for offices, for instance. You can hire office space for a small fee. Or, a PO box encourages consumers to see you as a trustworthy brand with an HQ in a top business location. Talking a good game is popular because technology makes it pretty simple.
A Small Attitude Is a Threat
By seeing your business as a startup that needs to get its foot in the door, you’ll treat it this way too. Although you won’t think it’s an issue now, you will once to analyze your cybersecurity vulnerabilities. As a rule, hackers target SMEs and startups since they assume they won’t be in the crosshairs. Therefore, your defences are down and easier to penetrate. So, your small-time approach could encourage thieves to steal your data and cripple the company. A big attitude opens your eyes to real dangers so that you can negate them quickly.
It Pushes You
Never forget that a big-time attitude pushes you to be better all the time. Yes, people will view you like a fat cat who is arrogant or too confident. Still, they will respect you for your business acumen. Women, mainly, find it hard to be taken seriously when they launch a company. While specific people will never get on board, your attitude could win them over.
It will certainly ensure you are the best version of yourself every time you roll out of bed.